Case study: Ego Pharmaceuticals
Ego is the largest Australian owned pharmaceutical company specialising in dermatology. From its world class facilities in Melbourne the company researches, manufactures and markets over 120 products which treat and prevent skin conditions and maintain healthy skin. Ego's iconic Australian brands include QV Skincare, Sunsense sunscreen, Aqium Hand Sanitiser and Pinetarsol.
Ego began exporting in 1962 to New Zealand, and today exports to 27 nations throughout Asia Pacific, the Middle East and Europe. Export now makes up 40 per cent of net sales and will continue to be a major driver of growth.