Hear from leading business and industry leaders at Asialink Business' online launch event who will share an overview of the Vietnamese fintech landscape, considerations for market entry into Vietnam, and growth opportunities for Australian fintech companies.
Why Vietnam, Why Now for Australian Fintech?
Vietnam has the fastest growing middle class in Southeast Asia, a COVID-resilient GDP growth rate (2.9% in 2020), and a young population that readily embraces new technology.
COVID-19 has accelerated the uptake of digital services. In 2020, more consumers moved online and tried new digital services for the first time (for example, in healthtech, edtech and fintech), helping to fuel growth of 29% in the country’s digital economy.
The Vietnamese fintech market presents significant opportunities, but Australian businesses need to be strategic in their approach.
- Navigating Vietnams’ fintech opportunities requires a well-thought out strategy, it also helps to invest time and resources to understand the country, its people and businesses.
- Be prepared for product localisation for the local market.
- Working with a proficient local partner can accelerate your go to market, opening new channels and networks.
Event detailsDate: 27 October 2021
Time: 3pm to 4:30pm (AEDT)
This Fintech in Vietnam event is brought to you in partnership with the Department of Industry, Science, Energy and Resources (DISER), Austrade and Asialink Business.