This is a virtual event, Melbourne, Australia

As a partner of the Global Victoria Trade Alliance, AHK Australien are delighted to present the first in a three-part “How to” series aimed at helping Victorian exporters successfully enter the German market.

Event details

Date: Thursday 3 February 2022
Location: virtual
Cost: free

Register today

Focusing on the core attributes of manufacturing companies experiencing global success, this first event will demonstrate how to apply these attributes to your organisation and improve your export capabilities.

What are the Hidden Champions?

Hidden Champions are found within the German Mittelstand and are the backbone of the German manufacturing industry.

AHK will introduce the "7 Lessons" from the Hidden Champions that have played a key role towards their global success as manufacturers.

Highlighting these lessons will be Rosanne Jessop at Pilz – an actual Hidden Champion company – and Peter Sutton, Managing Director at Sutton Tools.

You'll also hear from a Victorian manufacturing company currently exporting their products to Germany and who have successfully transformed their business to be an attractive option for the German market. They'll reveal first-hand insights into what it took for them to be successful in the German market.

To conclude the event, AHK will be joined by other Victorian businesses currently aspiring to transition into Germany, who will tell their stories about the challenges they're facing in this difficult trade climate.

Moderated by Dr Jens Goennemann, Managing Director – AMGC & Chairman at AHK Australien, be sure to register now as spots are limited!

Register today



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