Helping Victorian brands with market entry and brand promotion in India.
Global Victoria 's India eCommerce Kick Starter program aims to support Victorian beauty and wellness companies with market entry into India, and to onboard with Indian eCommerce platforms.
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About the program
The purpose of this program is to support Victorian beauty and wellness companies with market entry in to India and to onboard with Indian eCommerce platforms. There will be a strong focus on brand promotion to drive sales to Victorian brands.
Participating brands will work with the Global Victoria team in Melbourne and Bengaluru, together with an in-market consultant to tailor the program to suit each company’s needs.
Global Victoria will engage a 3rd party consultant in India who will be responsible for delivering services agreed to with each participating company. Companies will have the benefit of working with an in-market specialist to support their market entry, and to drive sales once launched in market.
The value of funding support will depend on the number of successful applicants for the program. The estimated value for each company will be approximately A$5000.
Please note: if a participating company decides to engage the service provider to deliver services over and above the agreed amount funded by Global Victoria, it is the responsibility of the company to pay for the additional services.
What types of businesses should apply?
Global Victoria is seeking applications from export-ready Victorian Beauty, Wellness and Personal Care brands seeking to onboard or increase market presence on Indian eCommerce platforms.