Europe’s biggest B2B trade show is a key platform for Victorian medicinal cannabis companies to develop and strengthen their business relationships in the region.
Applications have now closed.
Global Victoria has partnered with Australia's peak industry organisation, the Medicinal Cannabis Industry Association (MCIA), to return to the International Cannabis Business Conference (ICBC) 2024 in Berlin, Germany from 16-17 April.
What types of businesses should apply?
Export-ready Victoria research institutes and companies that work in the medicinal cannabis space are encouraged to apply.
Why should you apply?
ICBC is one of the leading trade shows in its space in Europe and serves as the top international platform for innovators to debut their cannabis inventions and concepts. The conference provides opportunities for people serious about succeeding in the industry, and who are seeking to network with leaders from every major global cannabis market.
- Connect to relevant industry bodies and network with local industry professionals with the support and backing of the Victorian Government.
- Raise your company profile and generate brand awareness by exhibiting at the Victoria Government stand and showcase your innovation in the Victorian Government's exhibitors directory.
Why Europe?
Medicinal cannabis is a niche but fast-growing sector with increasing opportunities in selected key European countries. Still, marketing cannabis products in the diverse European markets is complex and challenging. Attendance at ICBC Berlin provides the perfect platform to connect with counterparts, regulators and understand current routes to market and potential partners.
What's included?
Global Victoria will deliver a bespoke program aimed at developing and strengthening mission participants trade relationships with in-market contacts.
Global Victoria will also:
- fund the exhibition stand
- deliver a pre-mission briefing session covering market intelligence about doing business with Germany, updates on market access and regulatory issues
- advise on travel logistics
- develop marketing collateral for the trade show
- follow up on leads generated during the trade show
- assist mission participants in following up on leads generated including sharing event outcomes and opportunities
- provide one (1) ticket at 50% discount for each participating company.
Global Victoria's presence will be supported by a seat on ICBC's Global Emerging Markets panel. MCIA is assisting with developing messaging for the event and will provide the lead in Association to Association and Industry to Government activities.
What's not included?
It is the mission participant's responsibility to manage and fund the following:
- Visas.
- Airfares.
- Accommodation.
- Travel insurance.
- Meals outside the program events and functions that are not hosted and/or co-supported by Global Victoria.
- Ground transport such as taxis, Ubers and public transport.
Our terms and conditions
Familiarise yourself with Global Victoria's terms and conditions for participation in our trade mission program.
Contact us
For more information about this trade mission, contact Stuart Bland, Global Victoria's Lead for Technology, Health and Sports.